IABC

Preparing Messages for Information Overload Environments

Submitted by Cindy T on Fri, 02/26/2010 - 13:22

Preparing Messages for Information Overload Environments

Join IABC Triangle, along with IABC President Julie Freeman, for an educational talk on how to prepare messages in the age of information overload.

We all know the frustration we feel when we are flooded with emails, tweets, pokes, text messages and unread print publications. The trouble is that the people we are trying to communicate with — fellow employees, current and prospective customers, bloggers and media — feel just as frustrated. How do we get our audiences’ attention when they feel inundated with messages?

This presentation will cover research results from a recent IABC Research Foundation study, including what causes information overload (it is not just too much information) and how to break through the clutter so that messages can reach audiences and "Be Heard."<?xml:namespace prefix = o />

Date: Tuesday, March 2, 2010

Time: 6:00 p.m. for networking and dinner;
program will begin at 6:30 p.m.

Location: Capstrat, 1201 Edwards Mill Road, First Floor, Raleigh, NC 27607 (see directions below)

Register: Please RSVP by Friday, Feb. 26, 2010. Online registration is available at https://www.123signup.com/register?id=mqtdb

Cost: $15 for IABC members, $30 for guests (non-members) and $5 for full-time students. Cash and personal/company checks payable to IABC Triangle Chapter are accepted for payment at the door. If paying by cash, exact change is appreciated.

About our Speaker:

Julie Freeman, ABC, APR, is president of the International Association of Business Communicators (IABC), a 16,100 member professional association with members in 85 countries. She has 25 years of experience in communication and nonprofit management and has helped organizations undergoing financial crises to recover and to rebuild their public image.

Since becoming president of IABC in July 2001, Freeman has worked to improve the association’s financial health and enhance the value of IABC membership. Major projects have included a branding initiative and introduction of Web-based and social-networking tools.

Her blog, Julie’s Corner, http://juliefreeman.x.iabc.com/ can be found on the IABC Café on the IABC Web site. She also participates in a monthly podcast, Café2Go, http://blogs.iabc.com/cafe2go/2009/05/20/cafe2go-podcast-32-may-2009/ with the IABC Chair.

Julie has her MBA from the College of William and Mary and her B.S. from the University of Wisconsin-Madison.  

 

Event Date: 
6:00pm -- March 2, 2010
Event Cost: 
$15 for IABC members, $30 for guests (non-members) and $5 for full-time students.
For more information: 
Mary Hecht-Kissell

IABC Triangle’s Professional Development Meeting Addresses Time-Tested Communications Principles for PR Professionals in the Age of Web 3.0

Submitted by Cindy T on Mon, 02/01/2010 - 21:28

RALEIGH, NC?January 19, 2010?The Triangle’s leading organization for professional communicators, the International Association of Business Communicators (IABC), will host an educational talk at its February 9, 2010 meeting that examines fundamental communications principles that remain constant despite the vast changes that have occurred in the public relations (PR) profession in recent years.  <?xml:namespace prefix = o />

Roger Friedensen and Ray Hornak, co-founders of Forge Communications, will review the tremendous changes that the PR profession has experienced including Twitter, cyber attacks, Facebook, millennials, short message services (SMS), mobile marketing and the decline of traditional media.   The two communications veterans will discuss how the bedrock principles of human communication, interaction and communities remain tried and true and critical to the success of professional communicators. 

For more information on this event, visit IABC Triangle’s events Web page or to register, visit IABC Triangle’s event registration page.    

 
About the International Association of Business Communicators
The International Association of Business Communicators (IABC) is a not-for-profit international knowledge network for professionals engaged in strategic business communication management.  IABC links communicators in a global network that inspires, establishes and supports the highest professional standards of quality and innovation in organizational communication.  Founded in 1970, IABC has more than 13,700 members working in more than 58 countries throughout the world.  Visit our international Web site at www.iabc.com and the IABC Triangle chapter site at www.iabctriangle.org.
 
Media Contact:
Mary Hecht-Kissell
Vice President of Marketing
IABC Triangle Chapter
919-846-4949
maryhk@pr-strategies.com
Event Location: 
Meredith College in the Harris building, Room 214
Event Date: 
12:00pm -- February 9, 2010
Event Cost: 
$15 for IABC members, $30 for guests and $5 for full-time students
For more information: 
Mary Hecht-Kissell, maryhk@nc.rr.com

How to Make Dynamic Presentations with Minimal Time and Effort (IABC professional development meeting)

Submitted by Cindy T on Wed, 11/18/2009 - 17:45

Join IABC Triangle and Sidd Chopra, founder of Speed Speak.com, for an instructional talk on how to efficiently prepare dynamic, memorable presentations that will captivate your audience. 

 
Sidd will demonstrate his proven process for creating powerful presentations in 15 minutes.  Sidd will identify what makes top presenters efficient, effective and memorable.  He will also share tips that communication professionals can use to help executives be successful spokespeople even when there is limited time to prepare.
 
Come a 6:00 pm for networking and dinner; program begins at 6:30. 
 
About our Speaker:
Sidd Chopra is the founder of SpeedSpeak, a global consortium of world class communication experts who coach executives on communications topics.  Sidd founded SpeedSpeak.com in 2006 to provide knowledge and cutting edge tools to executives to simplify the presentation development process and hone their presentation skills for career advancement. 
 
Sidd was the recipient of Toastmaster International highest award, the Distinguished Toastmasters Award.  He was a national finalist for the U.S. Jaycees Speakup national speech contest.  In addition to his work at SpeedSpeak, Sidd is the president of Analytrix, a software and services company that helps small and medium size businesses understand their customers and their competitors and manage their Internet profile.   Sidd serves on the strategic advisory board of North Carolina State University’s Computer Science Department.
Event Location: 
Morrisville Chamber of Commerce
Location Address: 
260 Town Hall Drive, Suite A, Morrisville
Event Date: 
6:00pm -- December 8, 2009
Event Cost: 
$15 for IABC members, $30 for guests (non-members) and $5 for full-time students
For more information: 
Online registration

Fear of the Unknown – Managing Employee Concerns & Maintaining Morale During Times of Uncertainty and Change

Submitted by Cindy T on Wed, 10/07/2009 - 09:33

 

Join IABC Triangle along with Stef Mendell, Director of Communications for GSK’s Global Manufacturing & Supply department, for an educational talk on how to manage employee communications to keep employees engaged during challenging times. 
Employees everywhere are feeling pressured to do more with less, experiencing survivor guilt, adapting to new ways of working and handling changes to compensation, benefits and working conditions.  Employees are also feeling stress from the global economy with concerns about job security, a shrinking job market, devaluation of retirement assets and rising energy prices.  These internal and external factors have hit employees hard leaving many employees feeling less engaged and waiting for the next crisis. 
 
Numerous studies have shown that engaged employees can make a significant difference to a company’s bottom line.  However, given the current environment, employees remain on the job, yet are less engaged. Learn how communications can play a key role in employees’ understanding of corporate challenges and shaping their response. 

 

 

Please RSVP by Friday, October 9, 2009.

 

About our Speaker:

Stef Mendell joined legacy company Glaxo Wellcome in 1997 as the Manager for R&D Communications.  She was instrumental in communications activities supporting the merger between Glaxo Wellcome and SmithKline Beecham.  She was subsequently appointed as Director of R&D Internal Communications & Community Relations before moving to GSK’s Global Manufacturing & Supply (GMS) department in 2001.  At that time Stef was responsible for establishing and managing the execution of a global communications strategy for a major corporate change initiative involving rationalization of manufacturing sites.  She currently provides communications support to the GMS’s president and several members of its executive team.  She develops and leads communications strategies for sensitive, confidential issues with both external and corporate-wide implications, including site closures, downsizings, organizational redesign and mergers and acquisitions. 
Directions:
From Interstate 40, travel North on the Durham Freeway (Route 147).  Exit at Alexander Drive.  Turn left onto Alexander Drive at the traffic signal at the top of the ramp.  Turn right at the second traffic signal onto the GSK property.  Inform the security officer that you are attending the IABC meeting in Building 5 (Girolomi Center).  Proceed down Moore Drive.  You will see a number of cars parked on the right side of the road.  Continue along this line of cars until you see an opening into a round drive.  Park in the visitor lot to the right as you drive into the round area.  If there are no spaces available in this lot, park along the street.  Enter the building and check in with the security officer to receive your GSK guest badge.
Event Location: 
GSK
Location Address: 
GSK, Building 5, Girolomi Center on Moore Drive, Durham, NC
Event Date: 
12:00pm -- October 13, 2009
Event Cost: 
$15 for IABC members, $30 for guests (non-members) and $5 for full-time students
For more information: 
Mary Hecht-Kissell, maryhk@nc.rr.com

IABC meeting Sept 8: How SAS leverages the power of social media for internal and external communications

Submitted by Cindy T on Fri, 08/21/2009 - 13:36

Join IABC Triangle along with David B. Thomas, SAS’s social media manager, and Becky Graebe, SAS’s internal communications manager, for an educational talk about how SAS, a leading business analytics software company, leverages the power of social media for internal and external communications. 

Event Location: 
SAS Institute, Building F, Room 101
Event Date: 
12:00pm -- September 8, 2009
Event Cost: 
$15 members; $30 non-members
For more information: 
Cindy Turner, ICA VP Marketing
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