IABC meeting Sept 8: How SAS leverages the power of social media for internal and external communications
Join IABC Triangle along with David B. Thomas, SAS’s social media manager, and Becky Graebe, SAS’s internal communications manager, for an educational talk about how SAS, a leading business analytics software company, leverages the power of social media for internal and external communications.
David Thomas will cover how SAS developed its social media strategy, got buy-in from key executives and created its social media guidelines for employees. Becky Graebe will discuss SAS’ experience creating an internal blogging program and how SAS has integrated social media into its internal communications.
Join in this lively discussion on how SAS deals with the challenges and concerns of employee participation in social media, a large and relatively ungovernable form of communications.
Register: Please RSVP by Friday, September 4, 2009. Online registration is available at https://www.123signup.com/register?id=jjhhr
Cost: $15 for IABC members, $30 for guests (non-members) and $5 for full-time students. Cash and personal/company checks payable to IABC Triangle Chapter are accepted for payment at the door. If paying by cash, exact change is appreciated.
